The new Made in Loppiano social media campaign

A new section has recently been added to the Marketplace, Loppiano Cares. This activity is part of a new effort: the production of articles for the well-being of people, in this case of TNT masks.

Fantasy along with third parties have re-focused production with the new goal of creating 100,000 masks by the end of April. The request came from the Tuscan Region with the Citadel of Loppiano immediately answering affirmatively.

A sudden re-organization of the Citadel has been necessary in order to adapt to these new needs, requesting the collaboration of all those who are capable of lending a hand in this difficult period. In order to be able to produce such a great number of masks, the two shifts have a duration of 5 hours each and involve the efforts of the companies present in Loppiano, always respecting the safety standards envisaged.

Despite the long-hours and the amount of effort that the jobs required, no one pulled back. It has been almost a month that young people and adults have been working on this project and despite the tiredness that has started to be felt, everything has been done with a lot of commitment and participation.

Made in Loppiano therefore thought to highlight the availability of these people through a social campaign. We want to show you the faces of those who are working for the common good, who have decided to embark on this new adventure to help others. In a remote situation like this, spreading inspiration means taking advantage of today’s various means of communication.

Made in Loppiano shows you, through its social profiles, the reality of those who deal with the production of the masks. The posts are not only focused on the faces of those who work but also on how they do it and what steps they must follow in order to safeguard their safety and that of those around them; it is a way to live, through their eyes, this new experience.

Therefore, if you are curious to know and support them, like the Facebook page and follow the Made in Loppiano Instagram profile.